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Faculty of Animation, Arts & Design

Media Fundamentals

Put yourself on the path to a creative media career.

For the Winter 2021 semester, this program will be delivered entirely through remote learning. View delivery modes for all programs.

Learning Outcomes

The successful completion of this program will enable the graduate to:

  • Write and/or produce targeted assignments in a variety of common media formats and styles.
  • Describe the relationship of media to the larger social/historical/cultural/political context.
  • Express researched opinions on current Canadian political and social environments.
  • Conduct basic media research.
  • Critique various media content and form (film, television, newspapers, and advertising) and participate in peer reviews.
  • Identify the visual components of still and moving images that convey ideas and meaning.
  • Produce still and moving images to demonstrate basic techniques of visual language.
  • Analyze fictional and non-fictional narrative forms (e.g. story, news) and how they shape social reality.
  • Describe the effective use of sound in film and television.
  • Produce an elementary soundtrack.
  • Use software applications for the production of print and rich media.
  • Develop an education and career plan within the range of media career options.